Colour Coding

See the structure of every joke

The problem

A joke is not a single block of text — it is a setup, a punchline, maybe a tag, a callback, and the personal observation that makes it yours. But when your material is just words on a page, you cannot see that structure. You cannot tell if you are spending thirty seconds on setup for one line of payoff, or whether your set is all punchlines and no personal detail. You are writing blind.

On your phone

Every part of a bit is colour-coded — setup, punchline, tag, callback and the personal observation — so you can see the structure at a glance and rebalance before you perform.

9:41

Dentist Grind

SetupPunchlineObservationTag

Dentist Grind · 15 sec

So I was at the dentist and he said I grind my teeth at night. I said I don't. He said look at the evidence. I said that's exactly what my ex said about the cheating. Different teeth though.

Setup: 8s · Punchline: 3s · Observation: 4s15s total

The solution

Every part of a bit is colour-coded — setup, punchline, tag, callback, transition and the all-important personal observation — so you can see the bones of a joke at a glance.
See how long you spend on each part of a joke, and spot when you are heavy on setup and light on punchline before you ever get on stage.
Rebalance your jokes visually — move text between segments, add a tag, tighten a setup — and watch the colour-coded structure update as you edit.
Read the shape of a whole set at a glance — a wall of colour that shows you instantly whether your set is all setups and no payoffs, or packed with punchlines but thin on the personal observations that make them land.
Learn the craft by seeing it — colour coding teaches you the structure of your own writing, so you start writing tighter, better-balanced jokes without thinking about it.

Common questions

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